Tag Archives: language learning app

How to make learning as addictive as social media

Luis von Ahn | TED2023

• April 2023

When technologist Luis von Ahn was building the popular language-learning platform Duolingo, he faced a big problem: Could an app designed to teach you something ever compete with addictive platforms like Instagram and TikTok? He explains how Duolingo harnesses the psychological techniques of social media and mobile games to get you excited to learn — all while spreading access to education across the world.

About the speaker

Luis von Ahn

Educational equity technologistSee speaker profile

Crowdsourcing pioneer and Duolingo CEO Luis von Ahn built the world’s most downloaded education app on a mission to make quality education available to everyone.